Effective environmental scanning
Name
Course
University
Date
Effective environmental scanning
Environment scanning is a necessity in an organization as changes within the environment occur rapidly which impacts organization’s business. the analysis also provides identity to threats, weakness/strengths and opportunities. Scanning basic purpose is to assist the management in determination of the organization’s future direction (Ebrahimi & Sawyerr, 2016). Leaders can initiate this process in the following ways:
By employing the above strategies during environment scanning in an organization, the leader will fulfill effective creativity as well as better understanding of both external and internal contexts (Ebrahimi & Sawyerr, 2016). On the contrary, the organization’s performance will be boosted.
- Participants and responsibility identification: who are the business participants in the scanning process and their tasks (Ebrahimi & Sawyerr, 2016). Each and every employee should take part in environmental scanning on a certain level.
- Scanning activities to be carried out: some information gathering tools are, questionnaires, magazines, studies of market research, surveys and group focus.
- Trends and Important issues analysis: most of the trends are available in the magazines and it is easy to select.
- Selection of the reported results to work on: this step involves the evaluation of the necessary results to implement
- Continuous Basis scanning: this should not be a one-time activity; therefore, it should be done frequently for better organization performances.
References
Ebrahimi, B. P., & Sawyerr, O. O. (2016). Executive Environmental Scanning and Strategic Uncertainty: The Impact of Institutional Context. In Academy of Management Proceedings (Vol. 2016, No. 1, p. 16981). Briarcliff Manor, NY 10510: Academy of Management.
https://journals.aom.org/doi/abs/10.5465/ambpp.2016.16981abstract
Place an Order
Plagiarism Free!
Create an Account
Create an account at Top Tutor Online
- Allows you to track orders.
- Receive personal messages.
- Send messages to a tutor.
Post a Question/ Assignment
Post your specific assignment
- Tutors will be notified of your assignment.
- Review your question and include all the details.
- A payment Link will be sent to you.
Wait for your Answer!
Make payment and wait for your answer
- Make payment in accordance with the number of pages to be written.
- Wait for your Answer as a professional works on your paper.
- You will be notified when your Answer is ready.