BBA 4951 Unit VIII Project Columbia Southern University Ford Motor Company Ford Motor Company is one of the oldest, largest, and most recognizable automakers in the world and this did not just happen by chance, the company has created and sustained a reputation of quality, reliability, and innovation and offers a wide variety of popular …
BBA 4951 Unit VI Journal A mission statement is an enduring statement that provides purpose and distinguishes a particular business from other similar firms. It provides an identity to the scope of a firms operations and addresses the question “what is our business?” It also provides a reason for being, while a vision statement provides …
BBA 4951 Unit VII Journal Business ethics are behaviors or conduct implemented by an organization aimed at minimizing wrongdoing among employees, managers, and the organization as a whole, and there are many organizations out there that are very good at this. Unfortunately, there are also many organizations out there that do a very poor job …
BBA 4951 Unit VII Assessment QUESTION 1 Discuss bribery. Would actions, such as politicians adding earmarks in legislation or pharmaceutical salespersons giving away drugs to physicians, constitute bribery? Identify three business activities that would constitute bribery and three actions that would not. David and David (2017, p. 311) define bribery as “the offering giving, receiving, …
BBA 4951 Unit VIII Journal If I were to choose one particular skill, lesson, concept, whatever you would like to call it, that I have picked up from this course that I believe will be useful in my current and future careers, it would be the importance of or ability to craft a mission and/or …
BBA 4951 Unit V Journal As discussed in the lesson, market segmentation involves dividing a larger specified market into smaller, more distinct sub-markets according to the needs and buying habits of customers. Market segmentation is one of the most important contributions that marketing as a whole makes to the strategic management process. As a car …
BBA 4951 Unit IV Journal There are many important determining factors to consider in terms of considering market development versus product development. Market development considers introducing current products or services offered by an organization into new geographic areas whereas product development is a tool that is used with the intention of increasing sales by improving …
BBA 4951 Unit IV Case Study Columbia Southern University Ford Motor Company Ford Motor Company, more commonly simply referred to as Ford, traces its roots all the way back to 1896 as this is when company founder Henry Ford built his first motor vehicle, which was a four wheeled, four horsepower contraption that he called …
BBA 4951 Unit V Assessment QUESTION 1 Briefly explain seven of the guidelines to follow in developing an organizational chart. According to David and David (2017) there are several basic dos and don’ts to consider in developing and constructing an organizational chart, especially in firms of medium to large size. Seven of the fifteen guidelines …
BBA 4951 Unit III Journal The growth in both size and power of social media and its influence in today’s society is immeasurable. In both good ways and in bad ways, social media has forever changed the way that we communicate and has found ways to connect both individuals and businesses alike by creating the …